Head of Experience

Benjamin Armour is a seasoned marketing executive with over 20 years of experience driving innovation and growth across industries such as SaaS technology, financial services, and consumer goods. Known for his ability to bridge strategy and execution, Benjamin has led transformative initiatives that have increased customer retention, optimized operations, and generated millions in revenue. His expertise in digital transformation, customer engagement, and market expansion reflects a passion for leveraging technology to create meaningful connections and drive progress.

A graduate of Emory University’s Goizueta Business School, Benjamin has a proven track record of fostering collaboration across teams and delivering measurable results. From spearheading digital engagement strategies to negotiating multimillion-dollar partnerships, his work is guided by a belief in the power of ideas to inspire change and innovation.

Benjamin is deeply committed to giving back to his community. Through his volunteer work with Junior Achievement, United Way, the Emory University Alumni Association, and Kiwanis International, he empowers future leaders, supports education, and drives initiatives that create lasting social impact. Whether mentoring young entrepreneurs or championing local causes, Benjamin’s dedication to service aligns closely with the mission of TEDx.

Outside of his professional and volunteer endeavors, Benjamin enjoys exploring diverse cultures, traveling, and engaging in initiatives that celebrate creativity and collaboration. He is driven by the belief that every great idea has the potential to spark action and transform the world.